PM Accessibility
(2026 Edition)
6 a11y basics and 4 reasons it's a business priority, not a checkbox.
Build Accessibility PM Skills — Free →6 A11y Basics
Keyboard navigation — every interactive element reachable without a mouse
Color contrast — 4.5:1 for text, 3:1 for large text (WCAG AA)
Alt text on images — meaningful, not decorative filler
Semantic HTML — headings, landmarks, ARIA only when needed
Focus indicators — visible and clear on every focusable element
Screen reader labels — test with VoiceOver and TalkBack, not just axe
4 Business Reasons
15% of the world has a disability — direct addressable market
Accessibility overlaps with SEO — semantic structure helps both
Legal exposure — ADA lawsuits in the US hit $10B+ industry
Quality signal — accessible products are usually well-built products
FAQ
Should PMs block releases on accessibility issues?
Critical a11y bugs (can't complete core flow with keyboard or screen reader) should block. Minor issues (non-critical contrast, missing labels on secondary elements) can ship with a tracked follow-up. The key is: don't let a11y pile up as 'tech debt' — it compounds faster than regular debt.