📦 Logistics is where software meets physics

PM Logistics
(India Edition)

5 dynamics, 5 metrics, and 4 interview-style questions for logistics PMs.

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5 Dynamics

1.

Every minute has a cost — time is the hardest constraint in logistics PM

2.

Software eats ops slowly — paper-and-phone workflows coexist with your app

3.

Rider incentives are the real product — bad incentives = bad service

4.

Hub operations are the bottleneck — sort accuracy predicts delivery SLA

5.

Tier-2/3 last-mile is a different game — address quality, payment preferences, trust

5 Metrics

1.

First-attempt delivery rate — p95 matters more than average

2.

Cost per shipment — the lever that decides survival

3.

NDR (non-delivery report) rate and RTO (return to origin) rate

4.

Rider utilisation and earnings — two-sided health check

5.

Customer NPS and seller NPS — you serve both

4 Interview Questions

1.

Design a feature that reduces NDR rate by 30%

2.

A hub is bleeding money — diagnose from first principles

3.

Design an app experience for riders in Tier-3 cities

4.

How would you price a new express delivery service?

FAQ

Is logistics PM a good career path?

Niche but high-impact. You'll work on problems that touch physical-world operations, which most software PMs never encounter. Career paths lead to VP Product at logistics companies, ops leadership, or cross-over into e-commerce fulfillment and quick commerce PM roles.

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